Engineering & Design Archives

What to Expect When Going Custom

Are you ready to make the leap from stock boxes to custom product packaging? While the process of designing custom packaging may seem daunting, we promise the outcome will be worth it. Plain brown boxes can be an ideal option for many retailers—such as startups, those testing the market, and...
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March 15, 2018January 5, 2019 Jessi Knipe-Semler

Damages Are Just a Part of Business, Right?

We often write about the aesthetics of packaging here on the PSI blog. After all, one of the key goals of product packaging is making a good first impression with consumers. But designing the prettiest packaging in the world won’t do your business any good if it fails to protect your product from damage...
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January 18, 2018January 5, 2019 Jessi Knipe-Semler

3 Common Packaging Mistakes Businesses Make

You can’t deny the impact of first impressions, especially when it comes to product packaging. Case in point: I recently purchased some tea from a well-known company that has a national reputation for its high-end teas. After carefully selecting which teas I wanted from the many options on their website,...
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August 7, 2017January 5, 2019 Jessi Knipe-Semler

2017 Packaging Design Trends to Try

In today’s marketplace, product packaging is becoming increasingly important for brands that want to stand out from the crowd. In fact, according to data gathered by BrandPackaging magazine for its State...
Engineering & Design, Package DesignLeave a Comment on 2017 Packaging Design Trends to Try

March 6, 2017January 5, 2019 Jessi Knipe-Semler

4 Avoidable Packaging Nightmares

Just as sure as the sun is going to rise, there will always be unforeseeable hiccups during the package design process. These hiccups are part of the process; to test different ideas, mix custom ink colors, mold new print plates, coordinate materials and set up machinery. As complicated as the process...
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May 29, 2015January 5, 2019 Jessi Knipe-Semler

Surprise & Delight: Making The Package Memorable

For online retailers such as ModCloth, establishing a connection with the customer can be a challenge. Since the clothing provider exists solely on the internet, with no storefronts to interact with customers, opportunities to make an initial and lasting impression are limited.

The...
Brands & Marketing, Engineering & Design, Krafty Cardboard, Package DesignLeave a Comment on Surprise & Delight: Making The Package Memorable

June 14, 2013January 5, 2019 Jessi Knipe-Semler

PSI Saves The Day with Vendor Machinery

One of our newer customers had a rush project that would require the use of three L-sealers and shrink tunnels. Specifically, they needed three separate production lines involving manual L-sealers. Time was of the essence!

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April 25, 2013January 5, 2019 Jessi Knipe-Semler

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What to Expect When Going Custom

Damages Are Just a Part of Business, Right?

3 Common Packaging Mistakes Businesses Make

2017 Packaging Design Trends to Try

4 Avoidable Packaging Nightmares

Surprise & Delight: Making The Package Memorable

PSI Saves The Day with Vendor Machinery

Adding New Dimensions